The other day I was sitting at a beachside bar where they had Fashion TV playing on flatscreens around the place and I couldn't help notice that while some of the stuff looked great, the rest looked horrible. Looks like the same trend has applied itself to automotive design, as Italian fashion house Versace has forged a new relationship with another automaker. But while the Versace edition Lamborghini Murcielago looks cooler than air conditioning in Alaska, somehow this new Lancia Ypsilon doesn't quite cut it.

That's probably more Lancia's fault than Versace's, but the overall package, thorough though it is, leaves much to be desired. Created with Versace's second brand Versus, the special edition Ypsilon is sprayed bronze, much like the customers likely to buy it. The Versus logo is applied all over the interior and exterior of the car, which features matching bronze chromework and rims. The Lancia Ypsilon Versus edition will be unveiled in concept form next week in Paris, and will be produced in a limited run of 500 examples starting in March next year. This isn't the first designer edition Ypsilon, following the previous Momo edition, but Lancia's going to need something better than a new paint job to extract itself from the bronze age. For our part, we'd sooner go for the Diesel edition Fiat 500.
Via Carworld